Listing Features and Fields
See What’s Included In A Profile
Listing Features
Buyer Profile
For the first time, Buyers have a unique opportunity to showcase their buying requirements and qualifications in a central database to be used as a resource for Sellers, Agents, Investors, and others to make better-informed decisions.
Searchable Listings
Those looking for a Buyer can easily find what they’re looking for using powerful search and filter options.
Searchable filters include Property Type, Location, Buyer Strength Score, and Keyword Search.
We encourage Buyers to fill out their Listing Profiles as completely as possible in order to best convey their buying parameters and merits as a buyer.
Check out the Search page for yourself.
Purchase Locations List
To be effective, Buyers need to be specific regarding the areas desired for purchase.
Buyers can list the counties and cities of interest to them, and these locations are searchable by others.
Target Property Type List
Buyers have the ability to list one or more property types of interest.
Property types include:
Built-in Contact Form
Pro Subscription Listings include a built-in contact form so people can easily reach out to Buyer Listing owners.
The email address used when signing up for the BuyerScout platform will be used as the default recipient address, but this can be changed at any time by editing your account details.
Change your email address here.
Logo
Buyers can include a Logo, to bring their own branding into their Listings.
Buyer Reviews
Listing owners can build up their reputation on BuyerScout by accumulating positive ratings and reviews from persons involved in prior transactions with Buyer.
Send a link to your profile to make leaving reviews painless for others.
Reviews are always moderated and can only be submitted by registered users of BuyerScout.
Social Media Links
Links to Social Networks can be added to Listings. When a link is added the name of the network and the corresponding icon is automatically added.
If someone chooses to click on one of the Social Networks, that network’s website will open in a new browser tab, so users can stay on the Listing.
Embed Video
Listing owners can include a link to one of their online videos (e.g. YouTube), which in turn embeds the video into their Listing.
Video Examples:
- Buyer Introduction/Overview
- Display Before/After Remodels
- Testimonials by others
Quick Action Links
Those with a qualifying Listing package will be able to link directly to their own website, from their Listing.
Other powerful links include Bookmarking, Reviews, and Sharing to social media and email.
Image Gallery
Image Galleries are essential for conveying who the Buyer is and what they do.
Up to 8 images can be uploaded to your gallery, for those with a Pro Listing package.
Your image gallery also serves as your Listings cover image.
This is the area at the top of your Listing that helps to quickly showcase what your Listing is about.
BuyerScout Badge
Put your badge on your email signature, website, purchase offers and social media to drive traffic to your BuyerScout profile. Linking your badge to your digital assets can pay dividends– like winning competitve bidding situations, getting “first calls” from sellers and brokers, or landing a joint venture or money partner.
Buyer Bio
The Buyer Bio section of your profile highlights your qualifications as a buyer.
Based on this section and other metrics, your BuyerScout Score is generated (for those with the Pro Package).
File Uploads
This feature allows the buyer to upload important files that would be relevant to others.
Examples include Proof of funds letter, Loan qualification letter, and Buyer Cover Letter.
BuyerScout Score & Rated Badge
One of the most important features of the Pro Package is the BuyerScout Score. Scores are based on a multi-point system. Your rating is displayed on your BuyerScout badge and tells others you are a reliable and reputable buyer.
Listing Features
Searchable Listings
Those looking for a Barber or Barbershop can easily find exactly what they’re looking for, using various search and filter options. Some examples of search filters are Region, Location, Amenities, and Services.
We encourage Listing owners to fill out their Listings as completely as possible, in order to extend their customer reach.
Check out the Search page for yourself.
Business Details
Listing owners can provide various details to help website users make better-informed decisions.
The following details are available to all Listing owners, regardless of their Listing package.
- Name
- Tagline
- About
- Services
- Amenities
- Logo or Headshot
- Email Address (Not publicly viewable)
- Region
- Location (Map / Driving Directions)
- Open Hours
- Related Listings
Built-in Contact Form
All Listings include a built-in contact form so people always have an easy way to reach out to Listing owners.
The email address used when signing up for The Barbers Guild, will be used as the default recipient address, but this can be changed at any time, by editing your account details.
Change your email address here.
Map Locator & Directions
Barbers and Barbershops can have their address shown for quick reference. Additionally, that location will be shown on a map, providing quick access to directions for customers.
Ratings & Reviews
Listing owners can build up their reputation on The Barbers Guild, by accumulating positive ratings and reviews from customers. That said, everyone has to start somewhere and may not have their reputation built up.
Ratings and Reviews are always moderated and can only be submitted by registered users of The Barbers Guild.
Logo
Listing owners can include a Logo, to bring their own branding into their Listings. For those that have a Listing Package including Personalized Listing Support, we can help you get your Logo in place at no additional cost.
Direct Contact Info
To help people easily reach Listing owners and to help get Listings found in search engines, NAP (Name, Address, and Phone Number) is critical information.
While including a Name is a given, Listings can contain the following information, in an actionable format (ex. click-to-call) where possible, to make things even more convenient for users of the platform.
- Phone Number
- Address
- Website
Social Media Links
Links to Social Networks can be added to Listings. When a link is added the name of the network and the corresponding icon is automatically added. If someone chooses to click on one of the Social Networks, that network’s website will open in a new browser tab, so users can stay on the Listing.
Embed Video
Listing owners can include a link to one of their online videos (e.g. YouTube), which in turn embeds the video into their Listing.
Video Examples:
- Barber or Barber Shop Introductions
- Demonstrate Services
- Testimonials
- Product Overview
- Tips and Tricks
Member Only Special Offers
Members gain access to Special Offers for services, products, and more. We are always on the hunt for strategic partnerships in order to bring more value to the community.
If you’re interested in potentially being a The Barbers Guild partner, please reach out.
Acuity Booking Integration
Acuity offers an easy but powerful solution that allows your current and potential customers to schedule an appointment with you. These appointments can sync up with your Google, Office 365, Outlook.com, Outlook or Apple iCloud calendar.
For Listing owners that have Acuity set up on their end, as well as a qualifying Listing package, they can easily add booking functionality to their Listing by simply copying and pasting in their Acuity profile link.
Note: For those that have a Listing package including Personalized Listing Support, we can help you get Acuity added to your Listing and answer questions at no additional cost. If you would like to hire us to assist with the actual set up of your Acuity account, you can hire us by scheduling an appointment using Acuity.
Link To Your Website
Those with a qualifying Listing package will be able to link directly to their own website, from their Listing. This allows your organization to get even more exposure and run visitors through your own sales funnel if desired.
Image Gallery
Image Galleries are essential for showcasing services, products, and more. Up to 6 images can be uploaded to your gallery, for those with a qualifying Listing package.
Your image gallery also serves as your Listings cover image. This is the area at the top of your Listing that helps to quickly showcase what your Listing is about.
Cloud Services Consultations
As a Microsoft Certified Partner, our team includes Microsoft Certified Professionals with extensive knowledge in Microsoft Cloud Solutions such as Azure, SharePoint, Office 365, OneDrive, and more. With many decades of high-level IT consulting experience, we can provide a wide range of guidance.
For those who have purchased a qualifying Listing package, we offer 30-minute consultations where we can help you determine if Microsoft has a solution that fits your needs and requirements.
Get your consultation started by scheduling an appointment with us.
Website Consultations
For those who have purchased a qualifying Listing package, we offer 30-minute consultations to assist you with your Website. We cover elements such as design, optimization, security, maintenance, ongoing support, etc.
Get your consultation started by scheduling an appointment with us.
Search and Listing Prominence
Search Prominence
Your Listing will appear above all standard (i.e. non-Featured) Listings in search. The only Listings that are given more prominence in search are Promoted Listings.
Listing Prominence
Your Listing will appear on The Barbers Guild Home Page, a custom Regional page, and a custom category page, for a time, giving it greater exposure.
Personalized Listing Support
For those with a qualifying Listing package, we will work with you, one-on-one, to make your Listing the best it can be.
Please note that there may be some features that aren’t available just yet. If you would like to find out prior to scheduling an appointment, please send us an email.
Otherwise, feel free to get started by scheduling an appointment with us.
Listing Fields
Name
This is a required field.
In 52 characters or less, add your personal or entity Name to help identify yourself to others.
Buyer Type
This is a required field.
Specifiy what type of Buyer you are:
- Private Individual
- Small/Medium Investor
- Institutional Buyer
- Wholesaler
- Agent with Buyer Client
Tagline
This is an optional field.
In 68 characters or less, add a Tagline that best describes you as a Buyer. Ideally, include any keywords as this is good for SEO (Search Engine Optimization).
e.g. Buyers of Shopping Centers in Los Angeles, California
Buyer Overview
This is an optional field.
Using a minimum of 120 characters, take this opportunity to expand on your buying acivities and what separates you from other buyers. Include any of your keywords if they fit naturally, as this is good for SEO (Search Engine Optimization).
Logo
This is an optional field.
Photos must be 600KB or smaller and for best results, should have square dimensions and be at least 160 × 160 pixels.
Image Gallery
This is an optional field.
Your image gallery also serves as your cover image, when viewing your full listing page, so it’s important for your images to be high-quality.
Upload up to 6 images that are 600KB or smaller and for best results, gallery images should be 1980 x 1042 pixels and have a landscape orientation (i.e. wider than taller).
If gallery images are not added, we will apply a default cover image with our branding.
Video URL
This is an optional field.
You can paste a video link to services like YouTube or Vimeo.
e.g. https://youtu.be/xyz
Contact Email
This is an optional field.
If you want to have email sent to an address other than the address you used when creating your Barbers Guild account, you can use this field to specify a different address.
Website
This is an optional field.
Enter your website, without the “http://” or “https://” portion, as we will add that for you automatically.
e.g. ncbarbershop.com
.
Social Networks
This is an optional field.
Providing links to Social Networks can improve online presence overall and increase customer engagement.
City and County
This is a required field.
Specifying City and County is critical in giving users the ability to drill down and locate Buyers in a particular region.
Property Type
This is an optional field.
If you want to have your business shown on various maps throughout the platform and/or provide driving directions to potential customers, this field is required.
Purchase Timeframe
This is a Required field.
This information lets others know when you are looking to complete a property purchase. The shorter the timeframe, the more urgent the need to find a prospective property.
Deal Points
This is an optional field.
Deal Points are like keywords that help your Listing show up accurately in search results. Users of drill-down by clicking on deal point “tags” to find a specific group of buyers.
If your Deal Point isn’t listed, let us know of any that we can add to the platform for you.
Phone Number
This is an optional field.
If you supply your Phone Number, your Listing will not only display it, but it will also provide Click-to-Call functionality for customers.
Listing a Phone Number accurately and consistently across all online platforms is critical for SEO (Search Engine Optimization).
e.g. (111) 222-3333
Listing Fields
Name
This is a required field.
In 52 characters or less, add a Name to help draw attention to or identify yourself, your brand, a service or a product. Include any of your keywords if they fit naturally, as this is good for SEO (Search Engine Optimization).
e.g. Asheville Barbershop
Tagline
This is an optional field.
In 68 characters or less, add a Tagline to help draw attention to or identify yourself, your brand, a service or a product. Include any of your keywords if they fit naturally, as this is good for SEO (Search Engine Optimization).
e.g. #1 Ranked Barbershop in Asheville, North Carolina
About
This is a required field.
Using a minimum of 120 characters, add details to help draw attention to or identify yourself, your brand, a service or a product. Include any of your keywords if they fit naturally, as this is good for SEO (Search Engine Optimization).
Services
This is a required field.
Services (i.e. Categories) are critical to the success of presenting your Listing throughout the website (e.g. Category pages) and having it show up accurately in search results.
If your Service isn’t listed, please select any Service to get started and let us know of any Services we can add to the platform for you.
Logo
This is an optional field.
Photos must be 600KB or smaller and for best results, should have square dimensions and be at least 160 × 160 pixels.
Image Gallery
This is an optional field.
Your image gallery also serves as your cover image, when viewing your full listing page, so it’s important for your images to be high-quality.
Upload up to 6 images that are 600KB or smaller and for best results, gallery images should be 1980 x 1042 pixels and have a landscape orientation (i.e. wider than taller).
If gallery images are not added, we will apply a default cover image with our branding. Let us know if we can help in this area.
Introduction Video
This is an optional field.
You can upload a video to services like YouTube or Vimeo and paste the link here.
e.g. https://youtu.be/xyz
Phone Number
This is an optional field.
If you supply your Phone Number, your Listing will not only display it, but it will also provide Click-to-Call functionality for customers.
Listing a Phone Number accurately and consistently across all online platforms is critical for SEO (Search Engine Optimization).
e.g. (111) 222-3333
Contact Email
This is an optional field.
If you want to have email sent to an address other than the address you used when creating your Barbers Guild account, you can use this field to specify a different address.
Website
This is an optional field.
Enter your website, without the “http://” or “https://” portion, as we will add that for you automatically.
e.g. ncbarbershop.com
.
Social Networks
This is an optional field.
Providing links to Social Networks can improve online presence overall and increase customer engagement.
Region
This is a required field.
Regions are critical to the success of presenting your Listing throughout the website (e.g. Regional pages) and having it show up accurately in search results.
For your Region, choose the major city that is closest to the location of your organization. If your Region isn’t listed, please select any Region to get started and let us know of any Regions we can add to the platform for you.
Location
This is an optional field.
If you want to have your business shown on various maps throughout the platform and/or provide driving directions to potential customers, this field is required.
Open Hours
This is an optional field.
Filling in your Open Hours is a good idea, as that information can help reduce repeated inquiries as to when your business is able to provide services.
Acuity Booking Profile
This is an optional field.
If you use Acuity to schedule appointments or would like to start, you can enter your scheduling link in this field, which in turn, embeds your Acuity availability within your Listing.
Related Listing
This is an optional field.
If you have other Listings that are currently published on The Barbers Guild, you can specify those here.
Amenities
This is an optional field.
Amenities (i.e. Tags) are like keywords that help your Listing show up accurately in search results.
If your Amenity isn’t listed, please select any Amenity to get started and let us know of any that we can add to the platform for you.